Product design

Below is a personal project that was completed for my university graduate exhibition. The aim of this project was to have fun by combining two passions of mine: craft beer and Game of Thrones. I also wanted to experiment with lazer engraving onto leather and discover ways to incorporate calligraphy into a modern brand. 


Label swap


Label swapping is a re-branding exercise designed to give students a greater understanding of how to effectively  brand in different target markets. The two contrasting drinks chosen: Tuatara beer and Twinnings English Breakfast tea.